Partner with us / Firefly cinemas
We put films in fields.
That's basically the whole idea.
Firefly is a pop-up drive-in cinema, based in Wellington, touring Aotearoa since 2013. No permanent building, no popcorn empire — just a screen, a paddock, and whoever turns up.
Past partners include
- Whittaker's
- Z Energy
- Kathmandu
- Spark
- Karma Cola
- Garage Project
- L'Affare
- ASB
Six ways in
You bring the people.
We bring the night.
Firefly is a pop-up drive-in cinema, based in Wellington, touring Aotearoa since 2013. No permanent building, no popcorn empire — just a screen, a paddock, and whoever turns up.
Media
On-screen advertising
Cinema-quality pre-roll on the big screen in front of a captive, phones-down audience. 15s, 30s or bespoke.
- Pre-show reel + FM audio
- Regional or national buys
- From $1,900 per season
Media
On-screen advertising
Cinema-quality pre-roll on the big screen in front of a captive, phones-down audience. 15s, 30s or bespoke.
- Pre-show reel + FM audio
- Regional or national buys
- From $1,900 per season
Media
On-screen advertising
Cinema-quality pre-roll on the big screen in front of a captive, phones-down audience. 15s, 30s or bespoke.
- Pre-show reel + FM audio
- Regional or national buys
- From $1,900 per season
Media
On-screen advertising
Cinema-quality pre-roll on the big screen in front of a captive, phones-down audience. 15s, 30s or bespoke.
- Pre-show reel + FM audio
- Regional or national buys
- From $1,900 per season
Media
On-screen advertising
Cinema-quality pre-roll on the big screen in front of a captive, phones-down audience. 15s, 30s or bespoke.
- Pre-show reel + FM audio
- Regional or national buys
- From $1,900 per season
Media
On-screen advertising
Cinema-quality pre-roll on the big screen in front of a captive, phones-down audience. 15s, 30s or bespoke.
- Pre-show reel + FM audio
- Regional or national buys
- From $1,900 per season
What's included
Everything, honestly.
No hidden hire fees, no last-minute surcharges. If you’ve ever tried to run one of these yourself, you’ll know what a relief that is.
The revenue split
Tickets are typically $25 per car (up to 5 people). You keep 60%. We keep 40% to cover the film, the crew and the kit. A packed night of 150 cars = about $2,250 straight to your cause. No merchandise to shift, no door-to-door selling.
- 12m outdoor cinema screen & 4K projector
- Public liability & film licensing
- Branded ticket page with your logo
- Traffic marshalling and site setup
- 12m outdoor cinema screen & 4K projector
- Public liability & film licensing
- Branded ticket page with your logo
- Traffic marshalling and site setup
Need-to-knows
Frequently Asked Questions
What happens if it rains?
Firefly nights run rain or shine. If MetService issues a severe weather warning, we’ll reschedule and email you within 24 hours of the original date with new options.
How many tickets do I need — per person or per car?
Tickets are sold per car bay, not per person. One bay covers everyone in your vehicle (within seat-belt limits). Walk-ins and motorbikes have a separate ticket type.
Can I bring my own food and drinks?
Yes — BYO snacks are welcome. We just ask that alcohol stays sealed until you’re parked and that all rubbish leaves with you. Vendors will be on-site for hot food.
How does the audio work?
We broadcast a low-power FM signal directly to your car stereo. Your booking email contains the exact frequency for your night.
What's included
Everything, honestly.
No hidden hire fees, no last-minute surcharges. If you’ve ever tried to run one of these yourself, you’ll know what a relief that is.
The revenue split
Tickets are typically $25 per car (up to 5 people). You keep 60%. We keep 40% to cover the film, the crew and the kit. A packed night of 150 cars = about $2,250 straight to your cause. No merchandise to shift, no door-to-door selling.
What's included
Everything, honestly.
No hidden hire fees, no last-minute surcharges. If you’ve ever tried to run one of these yourself, you’ll know what a relief that is.